The S&P 500 Consumer Discretionary Sector has been gaining ground as an attractive investment opportunity for some time. As the sector has grown in the past year, it now holds a larger portion of the total stock market value. With strong fundamentals and an exceptional sampling of publicly traded companies, the sector offers investors a range of opportunities to make smart investments. The S&P 500 Consumer Discretionary Sector includes companies that are in services and goods focused businesses that are non-cyclical in nature. Equities in this sector tend to be more volatile and are sensitive to consumer sentiment. Despite this, the sector has continued to hold up well and have provided investors with a good degree of protection against market downturns. Financial performance of the S&P 500 Consumer Discretionary Sector has been solid for some time, but the sector is now looking even better than ever. Total sales within the sector are showing positive growth as consumer spending has come back in force over the past 12 months. Additionally, earnings growth is expected to accelerate in the near future, which bodes well. The companies in the S&P 500 Consumer Discretionary Sector tend to have higher valuations than other sectors, but don’t let that deter you. The sector provides an attractive set of companies that have proven to produce consistent results. This makes them an ideal investment choice for individuals looking to diversify their portfolios and generate returns. Given the strength of the sector, savvy investors should consider investing in the S&P 500 Consumer Discretionary Sector. Companies from this sector have proven themselves to be resilient in times of economic turmoil, and can provide good returns with minimal risk. As consumer confidence grows and economic growth accelerates, investors should take a closer look at companies in the S&P 500 Consumer Discretionary Sector to make smart and timely investments.