With the holiday season just around the corner, retailers across the world are bracing for the risks posed by shoplifting. Over recent years, the perception has grown that there is a significant uptick in shoplifting activity during this time of year. But is that perception backed up by the facts? A closer look at the data suggests that the increase in shoplifting is not as great as is feared by store owners and retailers. To understand this more, we need to look at both the store’s security measures and the clever techniques used by modern shoplifters. Various security measures have been implemented in stores in an effort to deter shoplifters. CCTV surveillance is one of the most common and effective measures. Other tools such as sophisticated locking systems, alarms and security tags have also been used to reduce the chances of shoplifting. However, this is not the only factor when it comes to reducing the risk of shoplifting. This is mainly because shoplifters have become increasingly sophisticated in their techniques. They are now using a variety of methods such as distractions and misdirection, dressing up in disguises, and even using high-tech tools such as RFID scanners. Although these advances in shoplifting techniques may lead to an increase in the shoplifting rate, the overall rate of shoplifting remains low. According to the National Retail Federation (NRF), shoplifting accounts for only an estimated 0.35% of total retail sales in the U.S. Similarly, the latest figures from the Glory Retail Association show that shoplifting is responsible for just 0.45% of total retail losses in the U.K. These figures seem to suggest that fears of a large-scale shoplifting surge are unfounded. The security measures taken by stores and retailers, coupled with the sophisticated techniques of modern shoplifters, seem to be keeping shoplifting theft at manageable levels. Nevertheless, it is still important for store owners and retailers to remain vigilant and take the necessary steps to protect themselves from shoplifting. This includes investing in the latest security measures, training staff to be aware of suspicious activity, and continuously monitoring shoplifting trends. In conclusion, the fears of a large-scale shoplifting surge during the holiday season seem to be running away from the facts. Whilst store owners and retailers should remain vigilant, the available evidence suggests that shoplifting is being kept at manageable levels.